Advantech Ranked No. 4 in the 2020 Best Global Taiwan Brands
Advantech (stock code: 2395), a global leader in industrial IoT, has been ranked fourth place on the Best Global Taiwan Brands list in 2020, with a brand value of US$626 million and a growth rate of 13%. This is Advantech's best ranking since Interbrand started to announce Taiwan's international brands in 2003. Starting from this year, Advantech has taken Environmental, Social, and Corporate Governance (ESG) as its core value, and will present Advantech’s corporate vision of "Enabling an Intelligent Planet" from several aspects including corporate governance, business strategy, industry-academia partnership, and employee care.
Eric Chen, President of General Management at Advantech commented that, “Advantech has focused on brand development since its establishment. This year, it has embraced ESG as the core of its operations with two major strategies: ESG powered by AIoT competency and ESG powered by employee and community enrichment. Advantech also contributes to society through its LITA (altruistic) spirit program and its core competitiveness values.”
Eric further pointed out that Advantech’s biggest brand differentiation lies in its global branding, sector focused approach, and localization services, among which global branding will be Advantech's most important business strategy over the next decade. Accordingly, Advantech puts forward the business concept of Globally Integrated Regional Competence (GIRC), that is, globally integrated operations and the strengthening of local core capabilities. Advantech expects to deepen its relationship with global customers and partners through the influence of a consistent global brand image. At the same time, it will carry out the establishment of strategic organizations and investments related to business operations in various regional markets, hoping to provide customers in embedded systems and industrial IoT (IIoT) fields with the highest quality localized value-added services to become a world-class brand in the IIoT market.
Advantech is fully committed to fulfilling its corporate vision of Enabling an Intelligent Planet, and its specific goals are aimed at partnering for smart city and IoT solutions. In recent years, in line with technology trends in IoT, big data and AI, Advantech’s WISE-PaaS IoT cloud platform was launched to expand industrial application solutions across many different vertical markets. In addition, in order to promote vigorous IoT development, Advantech actively invites partners in the ecosystem to co-create solutions combining all their domain know-how. This will accelerate the completion of more smart applications and realize the vision of an intelligent planet.
Advantech has been ranked fourth place on the Best Global Taiwan Brands list in 2020, with a brand value of US$626 million and a growth rate of 13%.